Our Awesome Crew

We believe in a diverse range of personel to bring creative skills, thoughts, and ideas to the table.

Sabiri

M SABARINATH

Founder & MD

An old school journalist known for corporate scoops and breaking stories. Sabari spent over 23 years, working with many leading dailies like Economic Times, Hindustan Times, Free Press Journal, The Financial Express and Observer of Business and Politics. Extensive and personal connections with the who’s who of India Inc., untiring addiction for news, unchallenged belief in the leg work for sourcing a lead, and ability to convert leads into page 1 stories made him a well-known name in the Mumbai media. He quit Economic Times as a Senior Editor to pursue his dream of doing something different as an entrepreneur. A hand-on executor, he leads the entire team operations and business development of P4C.

Joseph-Alexander

JOSEPH ALEXANDER

Founder - Director

Someone who is crazy about writing, Joseph made a living from journalism for 22 years by jumbling A..B..C..D.. in different formats, with varied flavours, in length and short, creatively and critically. Through the years, he worked in different capacities from being a cub reporter to the bureau chief to the news editor with different organisations like United News of India, Free Press Journal, Indian Communicator and Chronicle Pharmabiz. His tryst with communication consultancy began with a startup agency MD Niche in Delhi where he guided several campaigns for Government and non-government clients, before moving to Mumbai to co-found P4C. A man with innovative ideas and with a sharp nose for news, he is tasked to constantly define and refine the strategies for P4C and its clients, apart from overseeing the operations.

Vandana_03

VANDANA PATHAK

Director of Operations

An MBA holder in Business Communication, Vandana is a hardcore PR Professional with 13 years of work experience in operations, Branding and Public Relations. After stints with Vodafone, HSBC and Yahoo in the marketing departments, she realized her innate flair for public relations in 2010. After working with leading agencies like Ad Factors and Concept, she joined P4C in 2015 to head the BFSI vertical. A happy-go-lucky and pleasing personality, she spreads the same grace into communication management. During these years, she managed big accounts like Future Capital (Now Capital First), Bombay Stock Exchange, JM Financial, Centrum Capital……and the list is long. A hard working professional, she still believes that learning is never ending. She reads books and is glad about socializing, to break the monotony of work and work.

Vivek-Nair-(1)

VIVEK NAIR

Director - Business Strategy & Client Relations

An MBA and Mass Media graduate from Mumbai University, Vivek has a decade of experience in Media Relations, Stakeholder Management, Corporate& Brand Reputation Advocacy. He drives high-impact communication strategies for his clients that contribute to their key objectives. He has led national communication mandates across diverse sectors viz IT, Startups, Legal, Taxation, FMCG, Gaming, Auto, Pharma, Financial Services. Outside of work, Vivek likes to travel, listen to music, loves driving.

Vicky-Lokhande-(1)

VICKY LOKHANDE

Associate Director- Regional Media Strategies

An arts graduate with specialization in Journalism, Vicky has spent over six years in PR industry, before joining P4C to drive the regional mandate for our clients. Target oriented approach with still head on shoulders, he likes to travel and is extremely passionate about art and crafts.

Minakshi

MINAKSHI HASE

Deputy Director - Communication Strategies

Minakshi has been driving PR initiatives for clients across sectors and comes with over 9 years of experience. At P4C, she focuses on creating and implementing Media Strategies. She is largely responsible for the planning, development and execution of the communication strategies and campaigns for consumer & corporate vertical. In her previous assignments, Minakshi has worked with clients such as J&J, Shoppers Stop, Paymate, PwC, IIJT, ETS, Mahyco, Amrita University etc. She is a Commerce Graduate and holds an MBA degree. She is an avid reader, traveler and loves journaling her travel experiences.

Niladri Nath

NILADRI S NATH

Associate Director - Content & Communication Strategies

With 15 years of experience in business journalism, content writing, editing, internal communication, Niladri S Nath brings fresh thoughts, expressions and ideas into his content. Previously he held senior editorial positions in publications like The Dollar Business and The Retail Jeweller. In his leisure time, he reads books on varied topics in the non-fiction genre and watches theatres. Work-out and Yoga are his other passions which he pursues devotedly.

Siddhanth-Nair-(1)

SIDDHANTH NAIR

Chief Communication Strategist

A former NMIMS student and a graduate in BMM, he started his career as Diamond Analyser in Israel, but found his calling in communication with P4C in February 2016. Another exciting talent in P4C team, he is a man of delivery for the clients. But photography is his ever-lasting passion, and motion and still frames can stir him, if not in work.

Nikhil-Chirankar-(1)

NIKHIL CHIRANKAR

Chief Communication Strategist

One of the most exciting talents in our fold. Joined P4C in January 2015 as a communication executive with one year experience behind and grew up the ladder fast with his dedicated work and focused mind. He is a team leader now. A post graduate in Advt & PR, he likes cooking and eating, apart from his usual hobbies of reading and travelling.

Sreelal-Nair_01

SREELAL NAIR

Chief People Officer

An MBA in HR, he joined P4C in March 2014. The man-to-go for all people and admin issues, he is one of the most important persons who has made P4C the best place and team to work. His hobbies include cooking and playing cricket.

Harshvardhan-Nadkarni-(1)

HARSHVARDHAN NADKARNI

Senior Editor - Content Strategy

Nivedita-Shetty-(1)

NIVEDITA SHETTY

Communication Strategist

Sajna Nair

SAJNA NAIR

Associate Director

Swati-Suri-(1)

SWATI SURI

Chief Communication Strategist

Vinod-Chandran-(1)

VINOD CHANDRAN

Senior Editor - Content Strategy

Jyoti Prakash

JYOTI PRAKASH

Deputy Chief- Communication Strategies

P-Vinodkumar-(1)

P VINOD KUMAR

Senior Editor - Content Strategy

Ria

SHRENYA PRIYADARSHINI

Communication Strategist

Unnikrishna-Menon-(1)

UNNI MENON

Vice President - Operations

Sudin

SUDINDAS P

Senior Strategist - Media Monitoring

Sajeev

SAJEEV K

Senior Communication Strategist

C.-K-Hassan-Koya-(1)

C K HASSAN KOYA

Associate Director

Jino-Cyriac-(2)

JINO CYRIAC

Creative Director